Ad Retargeting
You’ve invested time and money into every person who visits your website. Unfortunately, statistics show that a large percentage of visitors who browse your site will leave without converting - whether that conversion is an action as simple as joining an e-mail list or as complicated as buying a product. Don’t let your investment in those customers disappear. These are your most valuable prospects - they have already shown interest in what you have to offer by visiting your website. So how do you make sure that those customers don’t forget about you? Ad Retargeting.
Here’s how it works.
• Paid search, TV, print and display ads drive traffic to your website.
• Prospects look around your site and then leave - possibly to comparison shop.
• Retargeting ads are delivered to those prospects as they visit their favorite websites.
• Prospects return to purchase; conversions increase.
• Retargeting also builds brand awareness in addition to increasing conversion rates.
On what websites will my ads show?
Because ROCKET MEDIA works with so many ad networks, client’s ads truly have the potential to show up wherever their lost prospects may go. However, ROCKET MEDIA does not display ads on sites containing adult, religious, political and/or gambling content. Networks are regularly changing the sites they work with so you’re guaranteed optimized performance. ROCKET MEDIA’s ads have appeared on many popular sites including: ESPN, Fox News, YahooMail, YahooFinance, Huffington Post, NY Times, NY Post, Facebook, and more.
Interested in how ROCKET MEDIA can help your business? Give us a call so we can explain.