Parker & Sons, Inc.

Roughly four years after initially contacting ROCKET MEDIA for a new website, heating, cooling & plumbing contractors, Parker & Sons, Inc. (www.parkerandsons.com), again reached out to ROCKET MEDIA. Although still content with the performance and role of their existing website, they wanted to freshen up the look to help them maintain relevancy and appeal in today’s market.

It is important to update the appearance and, depending on your site, the functionality every few years or so. Just as fashion trends can change, so do the looks of web sites and they way they operate. When Parker’s new site with ROCKET MEDIA originally debuted, it featured the industry’s latest and greatest design. As time moved on, so did the styles and technology. Parker & Sons recognized this, and made it their priority to remain relevant.
Parker & Sons’ updated look takes newer design standards into account with a wider page layout to accommodate today’s monitors. The larger layout also allows for the inclusion of additional attributes like space for coupons and other featured promotions. Visitors to the new site will also enjoy easier navigation with a new search field and a knowledge center with links to a regularly updated blog, FAQs and more.

For Parker & Sons, the makeover not only improved the look and feel of the site, but made keeping it up-to-date and relevant much easier, too. Parker & Sons worked with ROCKET MEDIA to incorporate a content management system (CMS) into the new site. Now, Parker & Sons have the ability to log into their website and make changes, additions or remove content as they see fit.

Refreshing the look of your existing site is always a good move. Contact ROCKET MEDIA to learn how your website can benefit from a website makeover.