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The Arizona State Credit Union is the largest state-chartered federally insured credit union in Arizona. They have been serving state residents and small businesses since 1951.
Challenge
With pre-owned vehicles for sale, the credit union was looking for a way to auction vehicles over the Internet. The new method would require a secure means for bidding and purchases.
Solution
With an already successful web presence, ROCKET MEDIA was able to create and integrate the new auction site into the existing credit union website for a more seamless user experience. To help with content management, a database was created to control levels of client access and maintain secure user accounts for placing bids or making purchases.
Key Features
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Full integration into existing website
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Secure client database with multi-tiered levels of access
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Secure dealer database allowing for updated listings and vehicle descriptions
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Instant purchasing ability with a “buy it now” feature
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Access to vehicle Carfax reports
Read Launch Pad
Background
The Association of Arizona Food Banks (AAFB) is a state food bank association serving regional food bank members and a network of roughly 1,700 food pantries and agencies. They serve as a resource and connect those in need of emergency food with local food banks and agencies that can provide assistance.
Challenge
AAFB was looking for a way to improve how they connect people in need of emergency food assistance with food banks and other agencies local to their area. They also required the ability to keep their website more up to date with timely and relevant resources.
Solution
To improve the way AAFB resourced those in need, ROCKET MEDIA created a new website with a food bank zip code search incorporated using the Google API platform. The search function was placed prominently on the home page. Results are displayed by location and include a map and other relevant details to the location.
The new website is built using a content management system (CMS) and allows AAFB staff to have control over editing, deleting or adding new content and resources as they see fit. A custom donation page was also created and designed to interface with their existing secure payment system.
Key Features
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Google API integration
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Organized content with logical navigation
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Secure online donation access
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CMS
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Blog and news feed
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Updated look to reflect new branding
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Clear, strong calls to action
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Dedicated to saving consumers money and time, ToFixIt!, Inc. serves as a referral company for home, office, life, auto, and real estate products and services. They take the guesswork out of choosing the right business based on consumers needs.
Challenge
Being an Internet based business, ToFixIt! needed a strong brand with an equally powerful web presence featuring consumer and client tools that allow for a more enhanced user experience.
Solution
ToFixIt!’s needs were met with a plethora of dynamic solutions that helped to lay the foundation, and solidify, their brand. ROCKET MEDIA crafted the entire brand and marketing efforts to enhance the way ToFixIt! does business. Their website is custom designed with multi-location based portals, allowing for multiple sites to operate under one seamless umbrella. A data-driven lead and client management system is incorporated and features unique logins that augment each client’s autonomy. Additionally, to simplify the lead generation process, a custom call center and member management system is fully integrated into their system.
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Multi-location based portals
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Custom call center system
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Custom member management
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Original brand and marketing efforts
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Dynamic site design to drive leads
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Strategic navigation and layout
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Overall optimization
Read version 4.0 Launch Pad
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Coolray and Mr. Plumber serves homeowners and businesses in the Atlanta area with over 42 years of experience and a national reputation for superior technical skills in heating, air conditioning, plumbing, septic and air quality systems.
Challenge
Coolray approached ROCKET MEDIA with a couple challenges: to increase online lead activity and to build stronger Internet brand recognition within the Atlanta market.
Solution
The solution created for Coolray is best defined as an “action oriented” website. To increase the lead activity online, the website had to have strong call-to-action elements. Product and service landing pages were developed to help make the online search activity as relevant as possible. The clean, simple and well-organized design allows for the use of actions without becoming too sales focused. Organically, the properly coded and well-written content used on the new website has helped position Coolray in the top of the Atlanta market. The lead count has significantly increased making the website one of the top lead source tools for Coolray.
Coolray also utilizes search engine marketing and email marketing services with ROCKET MEDIA.
Features New In Version 2.0
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Updated look and feel
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New graphics for service buttons
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Social Media setup
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News section & Knowledge Center resources
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Get Satisfaction feedback tool
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Overall optimization
Read version 2.0 Launch Pad